If you're a vacation rental owner, you know that marketing your rental property can be a challenge. But if you're willing to open your doors to furry guests, marketing to pet owners can be a great way to increase your bookings and revenue. In this guide, Air Concierge will share some tips and tricks for marketing your vacation rental to pet owners.

The first step to marketing your vacation rental to pet owners is to allow pets in your rental. Many vacation rental owners shy away from allowing pets due to concerns about damage, noise, or allergens. However, with the right policies in place, allowing pets can be a great way to attract more bookings.

To ensure that pets don't cause damage to your rental, you can charge a pet fee, require that pets be house-trained and well-behaved, and ask that owners bring their own pet beds and blankets.

When marketing your vacation rental to pet owners, it's important to highlight any pet-friendly amenities you offer. This can include things like fenced yards, doggie doors, pet toys, and nearby dog parks.

By highlighting these amenities in your marketing materials, you'll attract pet owners who are looking for a comfortable and convenient place to stay with their pets.

Creating a pet policy for your vacation rental is an important step in marketing to pet owners. Your pet policy should outline your expectations for pet owners, including rules for pet behavior, cleaning fees, and any other pet-related fees.

By creating a clear and fair pet policy, you'll attract responsible pet owners and avoid any potential problems with unruly pets.

When marketing your vacation rental to pet owners, it's important to advertise on pet-friendly websites. These websites are specifically designed for pet owners who are looking for vacation rental properties that allow pets.

Some popular pet-friendly vacation rental websites include BringFido, Airbnb, and VRBO. By advertising on these websites, you'll reach a wider audience of pet owners who are actively searching for vacation rentals that welcome pets.

Conclusion

Marketing your vacation rental to pet owners can be a great way to increase your bookings and revenue. By allowing pets, highlighting pet-friendly amenities, creating a pet policy, and advertising on pet-friendly websites, you can attract responsible pet owners who will treat your rental with care and respect.

If you're thinking about allowing pets in your vacation rental in one of our service areas including San Diego, Los Angeles, Lake Tahoe, Seattle, San Francisco/Bay Area, Orange County coastal, or Palm Springs, it's important to understand the city's vacation rental rules and regulations. Visit the relevant city's vacation rental website for more information.

At Air Concierge, we're committed to helping our homeowners maximize their rental income. If you have any questions about marketing your vacation rental to pet owners, please don't hesitate to contact us.